Posts by Nicolas DeSarno
Market Like You Mean It
Market Like You Mean It Although I believe every industry was bound to head in this direction eventually, the pandemic collectively pushed everyone toward e-commerce more rapidly. And I think it’s a positive change, especially for industries like window and door, custom building products, and home improvement supplies that were not typically considered ideal candidates…
Read MoreE-Commerce Trends for Commercial Construction
Change burst onto the scene in 2020 like a wrecking ball and smashed norms without discrimination. The pandemic, and subsequent closures and lockdowns, brought Godzilla-sized destruction world-wide. But it didn’t take long to realize that the construction industry would largely escape the devastation and even thrive through the chaos. Stay at home orders, canceled vacations…
Read MoreWhy So Serious?
Why So Serious? Did you ever see the viral videos of that guy who sets up a table on a busy street and invites lively debate by putting up a sign with a provocative statement that ends with “prove me wrong?” Well, here’s mine: LinkedIn needs a “laugh” emoji. Currently, LinkedIn has approximately 722 million…
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